Small Business Marketing: A Guide for Creative Professionals

Small Business Marketing for Creatives Embrace the infinite possibilities that await your creative small business in the world of marketing. Discover innovative approaches that will invigorate your brand and captivate your target audience. Enhance your visibility,...

10 Effective Strategies for Creative Professionals to Market Their Freelance Business Profitably

Marketing Freelance Business Profitably As a creative professional, running a successful freelance business requires more than just honing your craft. Effectively marketing your skills and services is essential to attract clients and ensure a steady stream of...

Ultimate Guide to Facebook Ad Targeting

Ultimate Guide To Facebook Ad TargetingMy Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback Can Steer Your Business in the Right...

Bootstrapping: 5 Strategies for Business Growth

Bootstrapping: 5 Strategies for Business GrowthMy Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback Can Steer Your Business in the...

Sales Funnels How and Why to Get Into The Game

Sales Funnels: How and Why to Get Into the GameMy Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback Can Steer Your Business in the...

Three Key Things to Consider Before Starting a Side Business

Three Key Things to ConsiderBefore Starting a Side BusinessMy Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback Can Steer Your...

Quickest Way to Set Your Business Up for Success

Quickest Way to Set Your Business Up for SuccessMy Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback Can Steer Your Business in the...

Why Clickfunnels®?

Why Clickfunnels® is so Important For Creative Professionals.My Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback Can Steer Your...

How and Why to Discover Your USP

5 Step Exercise: How and Why to Discover Your USP: Unique Selling PropositionMy Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback Can...

Own Your Marketing Platform

Own Your Marketing Platform: Build Your Marketing Engine to Drive Your BusinessMy Business Path Bootstrapping Your Side Business Bootstrapping 5 Strategies for Business GrowthFinding Your Avatar For Your Products and Services How Embracing Negative Customer Feedback...

Carve The Path Magazine: Driving Creatives Forward

Carve The Path is designed for Creative Professionals. We are here to help you Carve out the best Path through today’s fast paced and complicated business and marketing landscapes.

learning to sell feeding your cashflow

You are starting to build a business that you are proud of. You know that it has the potential to become a full-time business that can give you and your family the freedom and opportunities that you dream of.

But is the thought of having to sell making you squirm? Feed my cashflow >>

POSITIONING

usp unique selling proposition5 Step Exercise: How and Why to Discover Your USP: Unique Selling Proposition

In answering these questions you will likely find that each of the three businesses can boast several unique features and each of them has a USP, as well as what makes buying your product or service from you a better fit to solve a group of people’s greatest pain points.  Discover Your Unique Selling Proposition >>

STARTING A BUSINESS

three key things to consider before starting a side business3 Key Things to Consider Before Starting a Side Business

Deciding to start a side business is always an exciting endeavor. However, it can also be overwhelming.

Here are three considerations to get you headed in the right direction.

Starting a side business >>

What is Clickfunnels®?

SALES & MARKETING AUTOMATION

what is clickfunnels russel brunson on stage at funnel hacking live 2020

Clickfunnels® empowers entrepreneurs to rapidly build sales funnels and marketing funnels like no other platform on the planet.  But Clickfunnels® is way more than just a piece of software where you can create and run your business, it is the new standard for running your business. Clickfunnels® has a strong movement behind them and massive community that are there for each other.

What is Clickfunnels? >>

5 ways in which business is like getting in shape

……. my background in fitness and nutrition, I’d lost nearly 20 pounds after age 50 myself, so I knew I could help others do the same.

Not only that, but I’ve discovered a huge opportunity in an area in which no one’s yet emerged as a leader.

5 ways business is like getting into shape >>

free expert secrets book russell brunson

OWNED MEDIA

owned media own your marketing platformOwn Your Marketing Platform:
Build Your Marketing Engine to Drive Your Business

….the answer is still that you need to focus your efforts around publishing content and controlling it on your own platform and really concentrate on building out your centralized hub, your marketing engine that fuels your business growth.  Every strategy you deploy externally, should connect back to your main hub from a strategic point of view, but at the same time, offer the conveniences to allow …

Own Your Marketing Platform >>

BOOTSTRAPPING

bootstrapping your side businessBootstrapping Your Side Business

On Mindset, Money Management, and Working ON the Business

Not all entrepreneurs have access to seed funding, and
often, your shot at an investor taking a keen interest in what your startup is doing rests on your ability to demonstrate market traction in your investor pitch.

Without traction, you’re left with no choice but to haul yourself up by the bootstraps.

Bootstrapping >>

6 steps to grow email list using aweber

….we’ve created this 6 step guide to growing your company’s email list from zero to 1,000 subscribers using AWeber. As you are busy with your full-time gig and side venture we have broken this guide up into small, actionable sections that will help you fully leverage the power of AWeber in building one of your strongest marketing assets, your email subscriber list.

grow my email list >>

how gt sport is bridging the gap from gamer to real racing drivers

Here’s how it works: People qualify for the GT Academy via online qualifiers within the video game. Then, the top qualifiers go on to the national finals of their respective countries. The winners of each country next make the trip to the UK for race camp and the final selection. The overall winner gets put through a thorough driver-development program conceived by Nissan, with the goal to train and license them into professional race car drivers competing in races all across the globe.

Have You Always Dreamed of Being a Race Car Driver?  READ ON >>

SALES

neuromarketing

Pitch Anything Book Review

This is the sales book that deconstructs other sales books. Pitching is really key to selling anything, and many of us pitch regularly in our careers and lives. Klaff’s work here opens up the pitching process to reveal the neuroscientific mechanics behind it and show you how anyone can learn how to craft a perfect pitch. By understanding the role our brains play in the process, you can determine a better approach for your own pitches and utilize basic principles of psychology to overcome your listeners’ objections and win any deal.

Pitch the Croc Brain and Win the Deal >>